Google My Business is a tool that helps businesses and organisations manage their online presence across Google. It allows businesses and points of interest to be more visible on Google’s search engine and get found faster on local searches. 


Once a business has set up and verified their Google My Business listing, it becomes visible on Google Search and Google Maps. In effect, once you have a GMB listing, your company details will appear on Google as demonstrated below: 



Ultimately, whether you have a store front or you travel to customers on site, building your Google My Business profile is one of the most important aspects of building a professional presence online. 



Benefits of using Google My Business:


1. Credibility

Consumers are twice as likely to consider verified businesses on Google My Business “reputable” and trustworthy


2. Traffic

Google Maps provides instant directions to your business from wherever your customers are located


3. Visibility

After we update your GMB page, Google will know when your store is open and where it is located. When people search Google for specific words that could identify your business, Google shows them open businesses near their location



Setting up your Google My Business:  


All UENI plans include full Google My Business set up, free of charge. This means our team will build and verify your GMB listing, saving you a ton of hassle! And if you already have a Google My Business listing, we encourage you to grant UENI access to it so any updates to your business website can automatically sync to Google. 



Related guides: 



Need a hand? If you have any questions about Google My Business, please message our support team here.